fractional operations leadership
for ambitious smb owners

we’re obsessed with impact

More
time

We elevate owners from day-to-day manager to strategic CEO, where they can focus on value creation.

MORE
PROFIT

We streamline operations, integrate software, and lead continuous improvement to scale profitability.

less
drudgery

We empower your team to work smarter, not harder by tech-enabling your company’s operating system. 

about us

we bring big-tech operational prowess to help owners achive ambitious goals.

We lead operations (L10 meetings, quarterly planning) with a focus on building scalable systems.

we are your right-sized operating partner: EOS integrator, “the Glue”, your right hand.

proven LEADERSHIP:
12-week impact sprint

  • Our rapid onboarding and planning process gets us into action quickly.

    1. Learn the Business: Integrate into Rhythm of Business

    2. Elevate Owner: Onboard Virtual Admin

    3. Plan: Prioritize Goals as Actionable Hypotheses

  • We quickly shift into action, partnering hands-on to validate the goals. How we work:

    1. Transparent Execution

    2. Iterative Progress Over Perfection

    3. Data-Driven, Real-Time Pivots

    4. People-First Change Management

  • We follow the data to define informed next steps. We help your team to internalize lessons learned and to make go-forward strategy decisions.

    1. Evaluate Outcomes

    2. Capture Lessons Learned

    3. Lead Planning

    4. Update Roadmap

ideal owner

  • eager to shake things up

  • prefer a partnership approach

  • appreciate a good challenge

  • intend to sell business / be absent

ideal BUSINESS

  • $2M - $30M REVENUE, PROFITABLE

  • AMBITIOUS GROWTH GOALS

  • AI CURIOUS

  • PRIVATELY OWNED

What People Are Saying

“Alicia is a deeply trusted and dedicated executive leader who balances strategic thinking with operational excellence… [her] high emotional intelligence and skill was the model for all employees… - for how to nurture and grow a culture of innovation, mission and outcomes that are meaningful to customers and employees.”

Thomas W.

“As COO… she was the right-hand to the new CEO and played a crucial role in translating [the] mission into a robust operating model that supported the evolved strategy. Her strategic foresight and guidance were instrumental during a period of remarkable business transformation…”

Sara T.

“Time and again, I have personally seen her tackle difficult problems that don't have clear solutions. She's the kind of leader who can see the big picture, plan for the future, and then adeptly communicate and execute on those plans to make sure every detail is accounted for…She is the most organized thinker I have ever met and will often ask questions that make you wonder how she manages to think of everything.”

Liz H.

Alicia Diamond started her career in SMB as the operating partner for a regional chain of gelato cafes.

She migrated to working in tech, sharpening her skills under the scrutiny of world-class investors including Andreessen Horowitz, Founders Fund, Collaborative Fund, Obvious Ventures.

As a COO and Chief of Staff, she led operations across diverse industries: software, financial technology, consumer brands, and manufacturing.

Today, she partners with SMB owners to achieve their goals through operational leadership and tech-enablement. She leads a team of right-sized, proven operators and subject matter experts to deliver impact for ambitious owners.

MEET YOUR FRACTIONAL COO

Let’s shake up your OPERATIONS